Zach Praiss

Project:

The Asset

Date:

April 2019 - November 2020

Role:

Graphic designer and digital manager

Contributions:

Branding, website development, advertising plans, and social media.

The Asset is a podcast that explores Trump's history with Russia, from his extensive business dealings with Russian oligarchs to his presidential campaign and the investigations that have sent some of his closest associates to prison. Launched at the height of the Mueller investigation, The Asset rose to the Top 15 of iTunes Podcast with over 1 million downloads in its first five months. As the graphic designer and digital manager for the project, I organized the podcast's branding process, coordinated the development of the podcast's website, coordinated advertising plans with vendors, and helped with the launch of the podcast's Twitter account. Photo credits: Getty Images/Jamie Squire (left) and Getty Images/Mikhail Svetlov (right).